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477425539The Mega Group is a full service business consultancy that provides a suite of strategic services, from research and branding to the highly nuanced art of business development… and everything in between. Strategic planning, brand engagement, marketing resource management, even warehousing and fulfillment, are services we offer to provide a one-stop solution for our clients. Our expert staff and entrepreneurial company culture allows us to anticipate business needs so that we can capitalize on opportunities for our clients in an immediate and holistic approach. We work with clients we like, from Fortune 100 companies to regional businesses, and we have fun doing it.

Our Most Recent Insights

Isn’t it amazing that much of what we encounter in today’s business climate is still kept in silos? We continue to build business models so that silos perpetuate themselves until we face the difficult task of breaking them down and reestablishing the culture we really want in our business. The hard work of convincing companies to become more engaged at every level in the organization is giving rise to a new, more collaborative organization, which will add to the effectiveness, and efficiencies companies need and deserve.

Since the financial crisis hit the world economy, there has been a push to do more with less and a compression of functions within corporations around the globe. We are starting to see a gradual erosion of select and specific roles played by employees. Think about typing your own correspondence today versus how business was conducted 25 years ago. It’s much different today than when an administrative person handled all departmental communication.

With the sharing of information through various means in the world of communications, ie: all forms of media, printing, big data, data analytics, we are beginning to see a change from the silo mentality to a more open and cooperative form of conducting day to day business. The speed at which the communications industry has helped us interact will continue to force the consolidation of roles across all industries.

Imagine if your content is pre approved and created by marketing? The look and feel always matches branding standards set by marketing. You will have instant access to design tools by business users for self-service, no waiting for creative staff to work it into the queue. It will be as flexible and as simple as using Amazon.

Or imagine the day where a typical business user can create content based upon a brand strategy and direction set by the organization? They would have the necessary tools to communicate directly with a prequalified prospect and customer base, which was previously vetted by the analysis of streams of data both resident and purchased.  There will be unprecedented savings and efficiencies the likes of which not previously seen in the arcane world of business.

For more information on how to accomplish this, call Mark Iorio at 609-643-4073 or email miorio@themegagroup.com to schedule a time to talk.

Steel ORCA logoThe Mega Group welcomes our newest marketing and business development client, Steel ORCA. The company is an exciting and forward thinking data center provider that is teaming up with the world’s most prestigious technology institutions to deliver a full suite of services from their ultra-secure, highly connected facility in Princeton, NJ. Steel ORCA’s visionary approach is evidenced by their upcoming event “Building Data Environments Now . . . For the Future” on November 12. If you are interested in more information, contact Lauri Levy or Mark Iorio, or use this link to register.

Marcus Lemonis was the guest speaker at this month’s Latin American Economic Development Authority (LAEDA) dinner at the Ray and Joan Kroc Community Center in Camden. For those of you who aren’t familiar with Lemonis, he is the chairman and CEO of Camping World and Good Sam Enterprises, and the star of CNBC’s The Profit, a reality show about saving small businesses. One of his key themes of the evening was the responsibility that comes along with running a business. Giving back to the community was a key topic, but during the course of the question and answer period, someone asked him about return on investment models and how he decides whether or not to buy a broken business. To our surprise, Lemonis said he doesn’t really factor return on investment into his decision-making, but instead looks more at people, process and product.

I couldn’t help but think that what’s driven our business over the last twenty seven years and the fact that “committed” people are an essential part of our company’s success. Profits always follow good business practices driven by good people!

So, from a billionaire to a struggling entrepreneur there is another valuable lesson to be learned . . . care about your people your business will flourish.

Recent Posts

Business users creating content? Really?

Isn’t it amazing that much of what we encounter in today’s business climate is still kept in silos? We continue to build business models so that silos perpetuate themselves until we face the difficult task of breaking them down and reestablishing the culture we really want in our business. The hard work of convincing companies to become more engaged at every level in the organization is giving rise to a new, more collaborative organization, which will add to the effectiveness, and efficiencies companies need and deserve.

Since the financial crisis hit the world economy, there has been a push to do more with less and a compression of functions within corporations around the globe. We are starting to see a gradual erosion of select and specific roles played by employees. Think about typing your own correspondence today versus how business was conducted 25 years ago. It’s much different today than when an administrative person handled all departmental communication.

With the sharing of information through various means in the world of communications, ie: all forms of media, printing, big data, data analytics, we are beginning to see a change from the silo mentality to a more open and cooperative form of conducting day to day business. The speed at which the communications industry has helped us interact will continue to force the consolidation of roles across all industries.

Imagine if your content is pre approved and created by marketing? The look and feel always matches branding standards set by marketing. You will have instant access to design tools by business users for self-service, no waiting for creative staff to work it into the queue. It will be as flexible and as simple as using Amazon.

Or imagine the day where a typical business user can create content based upon a brand strategy and direction set by the organization? They would have the necessary tools to communicate directly with a prequalified prospect and customer base, which was previously vetted by the analysis of streams of data both resident and purchased.  There will be unprecedented savings and efficiencies the likes of which not previously seen in the arcane world of business.

For more information on how to accomplish this, call Mark Iorio at 609-643-4073 or email miorio@themegagroup.com to schedule a time to talk.

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